Triumph makes a grand entry into India with a lineup of 10 motorcycles

Creating a flutter is a term that we use quite often in our posts. But, if there was one instance in the automotive industry that deserved to be called so, it has got to be the entry of Triumph Motorcycles, the legendary British brand, in the Indian market. Unlike most of its competitors that take one step at a time to test the market's response, Triumph made a difference by launching not one or two, but a whopping ten models on a single day.

With ex-showroom prices ranging from INR 5.7 Lacs to INR 20 Lacs, Triumph's Indian lineup consists of models from all categories - Classics, Roadsters, Adventure, Super Sports and Cruisers. And yes, the iconic Bonneville and Speed Triple are part of the lineup too.

Check out the entire Triumph model range in India with their ex-showroom prices below.

Bonneville - INR 5.7 Lacs
Bonneville T100 - INR 6.6 Lacs
Thruxton - INR 6.7 Lacs

Street Triple - INR 7.5 Lacs
Speed Triple - INR 10.4 Lacs

Tiger 800 XC - INR 12 Lacs
Tiger Explorer - INR 17.9 Lacs

Super Sports
Daytona 675 R - INR 11.4 Lacs

Thunderbird Storm - INR 13 Lacs
Rocket III Roadster - INR 20 Lacs

Of these motorcycles, the Bonneville, Bonneville T100, Daytona 675R, Street Triple, Speed Triple and Thruxton would be assembled at Triumph Motorcycles India's facility in Manesar, Harayana. The rest of the lineup will be imported into India as Completely Built Units (CBU).

Commenting on the brand's swashbuckling entry into India, Paul Stroud, Director, Sales and Marketing (Global), Triumph Motorcycles Pvt. Ltd. said, “With the launch of Triumph, we have brought the world’s most iconic premier motorcycle brand to India. Triumph is not just a motorcycle, but a way of life. India is an exceptionally exciting market for us and the premium motorcycle segment in the country is seeing tremendous growth. We feel this is the right time to establish our foothold here. Triumph will also be the only premium motorcycle brand in India to offer the customer a complete choice of motorcycles to suite people’s riding preferences. No matter what your riding preference is Triumph has a bike to enable you to pursue your passion. Our main focus this year will be to successfully establish Triumph’s presence in India and we will strive to provide an exceptional quality of sales and service, for both admirers, as well as the riders of our bikes.”

Initially, Triumph's exclusive dealerships will be operational in Delhi, Mumbai, Bangalore and Hyderabad with the number expected to go up over the next few months. From sales and after-sales service to authentic accessories and merchandise, Triumph will offer a complete biking experience to Indian customers. With a legacy that dates back to 1902, Triumph will be offering its customers in India an unmatched pedigree and ownership experience.

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