McLaren might be going through a lean phase in Formula 1 but their road cars are putting on what is easily the strongest showing ever in the history of the company.
Until 2011, McLaren had only produced a single line of road cars, albeit in the form of the legendary F1. The 12C, that went into production that year at the new McLaren Production Center in Woking, signaled the return of McLaren to the road car business and things have been looking up ever since. While it took 42 months to build the first 5,000 cars, the next 5,000 took just 22 months. Sales are rising exponentially, from 1,654 cars in 2015 to over 3,000 when 2016 comes to a close. Much of that popularity is thanks to McLaren’s new Sport Series – comprising the 540C, 570S and 570GT – that debuted early 2016.
A 570S in ‘Ceramic Grey’ rolled off the line last week to become the 10,000th car since McLaren became a full-time road-car manufacturer. McLaren Special Operations (MSO) was the division that came up with this distinctive colour to mark the milestone. This landmark car isn’t heading to a customer and would be retained as part of McLaren’s Heritage Collection.
While McLaren still has a long way to go to challenge Ferrari and Lamborghini on sales, there is no denying the fact that they are on a roll. With MSO already confirming that work on the legendary F1’s spiritual successor has started, things have never looked brighter for the British car-maker!
No comments:
Post a Comment